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eCommerce

Social Commerce

Using Pinterest to Grow Your Brand

I recently attended a Digital Drop-In webinar offered by Sarah Benoit from JB Media Institute – How Pinterest Can Grow Your Brand. I learned so much – and wanted to share it with you. First of all – Pinterest is pretty unique in the world of social platforms in a few specific ways. Let’s take a…Click to read more >

Reoccurring Commerce

Sales automation - the ultimate guide

Sales Automation – The Ultimate Guide 2022

Virtually every business can benefit from some form of sales automation. This includes those of us with online creative retail businesses. The key is to understand which parts of your business can be automated while not losing the personal touch our customers expect of us and our business. The following article touches on many of…Click to read more >

Marketing

Top 10 Marketing Tips for 2024

As we move through the first quarter of 2024 – it feels like a great time to take a look at how trends in consumer expectations impact the marketing of our businesses. The team at Constant Contact has compiled a list of the Top 10 Marketing Tips based on their analysis of the marketing landscape…Click to read more >

Social Media

Technology

Retailing / Tutorials

Customer Experience Image

Developing a Customer Experience Strategy

What is Customer Experience? What is customer experience? It’s defined as “interactions between a brand or company and its customers throughout their business relationship.” An interaction can include awareness, discovery, cultivation, advocacy, purchases,and service. In a study by Oracle, concluded that customer experience impacts the willingness of a customer to be a loyal advocate. If…Click to read more >

Analyze

Are Your Images Driving Traffic To Your Website?

We’ve talked a lot about the quality of our copy as a way to draw more people to our website. It’s important to make sure that we’ve used targeted keywords – in context. Our copy should be human-readable (and not read like it was written by a machine). It should also be helpful to the…Click to read more >

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